Guest post by Kristin from An Ordinary Life
I started blogging a few years ago, before the sudden rush of media, social media, “mommy blogs”, and review blogs. Recently, I was lucky enough to attend a blogging trip for Hallmark and when I heard Janice from 5 Minutes For Mom was going to be there, I was dying to pick her brain. To me 5 Minutes for Mom did something all new, they ran the best giveaways and it left everyone mind boggled. So when I got to meet Janice I had to pick her brain. We discussed how 5 Minutes For Mom had done something all new, they in my mind showed moms that anything was possible. We do have a voice! They created the first blogging community
Then hit late 07-08 and the review blogs started to pop up more and more. Moms had finally found a rightful place in the blogging world. We had opinions, and we wanted to share! By the time my reviews really started rolling in review blogs were popping up everywhere, I was getting emails every day from people asking how this was being done.
The concept was simple the internet was the newest way to shop, lets market products online to moms by moms. Now we see large corporations such as Wal-Mart working with moms, Sears is reportedly paying big bucks to its few bloggers and Target has been accused of doing the same. It’s marketing in the 21st century and everyone wants in.
I wrote a paper for a class, while doing the research I found that there are more than 2 blogs created each second of each day and about 1.6 Million postings per day, or about 18.6 posts per second. It has even been said that the blogsphere is growing at an astonishing rate. Doubling its numbers every six months, in fact by summer of next year there will be 200 million blogs connecting the entire world.
What will we look back upon next year? Or the year after? Where will media, blogs and marketing go form here? And just how many review blogs can the blogsphere handle…